Learn about technology’s impact on franchise operations and sales. Everything you need to know about email marketing, social media and website optimization is on this show.
About Jam Hashmi:
Over the last 17 years, Jamshaid (Jam) Hashmi has been a leading expert in digital marketing within the franchise industry. Jam currently owns and operates a digital marketing agency called ClickTecs. ClickTecs is a Google Partner specializing in search engine and social media marketing as well as building website and microsite platforms. Jam is also the co-founder and CEO of FranchiseSoft, a cloud based franchise management software company with a complete CRM for Franchise Development and robust franchise operations and management modules. He currently sits on the Marketing and Innovation Committee of the IFA as well as the Membership Committee of the International Franchise Association and the Canadian Franchise Association. Reach Jam at: email@example.com
About Tom Scarda:
Tom Scarda hosts The Franchise Academy Podcast show and is the author of three books: the #1 bestseller Franchise Savvy: 6 Strategies Pros Use to Pick a Top Performing Franchise, The Road to Franchise Freedom and The Magic of Choosing Uncertainty. A self-made small business expert and Certified Franchise Expert, Tom has owned and operated five businesses both franchised and non-franchised. Tom was the #1 franchisee of the year in one franchise concept and failed miserably in another concept. The lessons he learned from failure is what makes him such an expert. Named one of the top 50 business leaders on Long Island, Tom has helped over 1500 people figure out if franchising is for them since 2005. He’s been featured in dozens of magazines and newspapers and is a sought-after radio and TV guest.